Young people are typically not yet ensconced within hierarchical organizations or other structures of power, and they have not learned how various privacy violations can reverberate across time and within professional communities. In fact, all of us are transitioning to a new understanding of how the internet is affecting these things, but young people are less likely to have learned the need to be concerned about their online profile and reputation. As they age, most will wisen up. But that’s much different from a generational shift that will carry forward even as these people age.
Teens often are engaged in a process of identity formation that involves not only exploring different concepts of self, but presenting such identities to others. That is something teens have always done—but today it’s done electronically. That may mean that identity experimentation (as with so many things) has bigger privacy consequences today than for past generations, but it doesn’t mean that teens don’t desire privacy overall.
The use of social media is probably the biggest factor behind the myth that young people don’t care about privacy. It is true that young people use social media more. It’s also true that social media can have negative effects on one’s privacy. Much of this is due to the ways that social media confuse our privacy intuitions, for example by giving us the feeling we are communicating with a small set of people, even when we know intellectually that we are being followed by a much larger circle. But it does not follow that young people care less about privacy. Older people who use social media fall prey to the same privacy pitfalls.
Within any generation there is always a bell curve distribution: some who care about personal privacy, and some who disclose things about themselves with wild abandon. The high profile that those in the latter category have achieved—largely due to the attention brought by the new technologies through which they post personal information—also explains the impression many have that young people don’t care about privacy. But the outliers do not define the whole group.
In the same way, when it comes to privacy as a political issue beyond personal concerns, there is always, as with most political issues, a minority who care and are aware, and a larger group who are indifferent. While the young may be less politicized in general than older people, once again, that’s not the same as a generational shift.
There are no doubt many parties, such as advertising companies, that would like to cement the impression that a new generation is coming up that doesn’t care about silly old privacy concerns—and by implication, that those concerns are a purely culturally relative, fuddy-duddy relic of our pre-information-age past. It’s true that many privacy invasions are silent and invisible, and only a minority of people will know and care about them. But where the rubber hits the road and people are aware of their loss of control over how they are seen by others, people of all ages will always assert their need for privacy in the strongest way.