1. Privacy of the person encompasses the right to keep body functions and body characteristics (such as genetic codes and biometrics) private.
2. Privacy of behaviour and action includes sensitive issues such as sexual preferences and habits, political activities and religious practices.
3. Privacy of communication aims to avoid the interception of communications, including mail interception, the use of bugs, directional microphones, telephone or wireless communication interception or recording and access to e-mail messages.
4. Privacy of data and image includes concerns about making sure that individuals’ data is not automatically available to other individuals and organisations and that people can “exercise a substantial degree of control over that data and its use”.
5. Privacy of thoughts and feelings. People have a right not to share their thoughts or feelings or to have those thoughts or feeling revealed. Individuals should have the right to think whatever they like.
6. Privacy of location and space, individuals have the right to move about in public or semi-public space without being identified, tracked or monitored.
7. Privacy of association (including group privacy), is concerned with people’s right to associate with whomever they wish, without being monitored.
Considering the full spectrum of privacy, are you sure you have nothing to hide? For example, do you want that people knows where you spend your time — and, when aggregated with others, who you like to spend it with? If you called a substance abuse counselor, a suicide hotline, a divorce lawyer or an abortion provider? What websites do you read daily? What porn turns you on? What religious and political groups are you a member of?
How has privacy evolved in the digital world? What are users still doing wrong?
Internet is a worldwide network and everything must be developed for a global environment (without national borders). Cloud computing delivery models require the cross-jurisdictional exchange of personal data to function at optimal levels.
In January 2011, the World Economic Forum (WEF) issued a publication entitled: “Personal Data: The Emergence of a New Asset Class”. In this document, the WEF highlighted the differences of Privacy-related laws and police enforcement across jurisdictions, often based on cultural, political and historical contexts and that attempts to align such policies have largely failed. For the WEF, the key to unlocking the full potential of data lies in creating equilibrium among the various stakeholders influencing the personal data ecosystem. A lack of balance between stakeholder interests – business, government and individuals – can destabilize the personal data ecosystem in a way that erodes rather than creates value.
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